Short descriptio
IT STARTED WITH THE INTRODUCTION OF 'KITCHENS OF INDIA' READY-TO-EAT INDIAN GOURMET DISHES IN AUGUST 2001. IN JULY 2003, ITC VENTURED INTO THE BISCUITS MARKET WITH THE SUNFEAST RANGE OF GLUCOSE, MARIE AND CREAM BISCUI... Read more...
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IT STARTED WITH THE
INTRODUCTION OF 'KITCHENS OF INDIA' READY-TO-EAT INDIAN GOURMET DISHES IN
AUGUST 2001. IN JULY 2003, ITC VENTURED INTO THE BISCUITS MARKET WITH THE
SUNFEAST RANGE OF GLUCOSE, MARIE AND CREAM BISCUITS. THE PORTFOLIO HAS BEEN
AFAR EXPANDED WITH SUNFEAST YIPPEE INSTANT NOODLES. THREE YEARS OF THOROUGH
DEVELOPMENTAL WORK HAS GONE INTO THE CREATION OF SUNFEAST YIPPEE CLASSIC MASALA
NOODLES. THE PRODUCT HAS TWO CORE COMPONENTS--THE NOODLE BLOCK AND THE MASALA
MIX. WHEAT IS A MAIN INGREDIENT OF THE NOODLE BLOCK. THE SOURCING AND BLENDING
EXPERTISE THAT HAS MADE AASHIRVAAD INDIA'S NO 1 BRANDED ATTA, ARE THE
ADVANTAGES THAT HAS BEEN MADE THE SUNFEST YIPPEE CLASSIC MASALA NOODLES A TRULY
ENJOYABLE NOODLE BLOCK.
Tags: YIPPEE, CLS ML NDL